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Archive for Entrepreneurship
Use New Technologies to Connect with Customers
Von Mises Institute Blogger Jeffery Tucker recently posted a blog entry called “Surrounded by Miracles and Nobody Cares.” His observation is worth passing along: “Peter Sidor, a heavy hitter at the Mises Wiki, just called on my Skype app on my iPhone, something I downloaded the other day just to test it out. “So I [...]
Business Success is More Perseverance than Brilliance
There’s a tendency to see successful business owners and think, “He’s smarter/more talented than me. She had more connections than me. He got lucky.” That may be true for a tiny percentage of businesses. But what gets hidden by the flashing light of success is the long, dark hours of failure. Of back-breaking labor in [...]
Old Media Skills in a New Media World
Old Media may be dying, but its skill sets are still worthwhile. In fact, learning the old ways to do business will make your New Media enterprise a lot stronger. Old Media helps grow your business locally and New Media makes it thrive. On the local level, small business marketing hasn’t changed all that much. [...]
What Are You Actually Selling?
You may think you and your competitors are in the same business, but they may not agree. Ray Kroc, of McDonald’s, once said he was in the real estate business, not the hamburger business. He sold millions of hamburgers, but real estate (through franchising) was an essential part of his livelihood. After purchasing the World [...]
Don’t Confuse Tools With Marketing
Small to mid-size businesses often confuse marketing tools with effective marketing, and it’s killing their business growth. Marketing tools are things like websites, social media, brochures, flyers, blogs, etc. Tools are necessary to marketing, but just because you have them does not mean you are marketing. To build a house you need an architect, builders, [...]
How to Differentiate Using Thought Leadership
One of the first things we look for when analyzing companies for our partnership service is thought leadership. In today’s cluttered information environment, it’s not enough to just produce content and provide average products and services. To stand out and differentiate yourself requires that you be a thought leader in your field. This means vision, [...]
Why do YOU procrastinate?
Hey, I wasn’t talking to all of you! I was asking myself that question. Why do I sometimes put off the big jobs and focus on the little ones? Why do I at times slide the hardest projects to the side and work on the simple ones, or even pass over the tough emails and answer the [...]
“The Economics of Influence” Webinar Recording Released
This week The Center for Social Leadership sponsored a webinar entitled “The Economics of Influence: Using Hub Mentality™ to Increase Your Influence & Wealth.” We recorded the webinar and you can download it for free by clicking on the following links: Webinar Audio Recording Webinar PowerPoint Presentation We had issues with the recording, so the [...]
Video-Finding a Better Job Using Hub Mentality
With the economic crisis all around us the need for each individual to become a stronger center of influence and apply the principles found in Hub Mentality are drastically needed. Each of us needs to learn how to influence and be seen as an expert in our field. Hub Mentality was originally written for businesses [...]
Video-Should You React or Adapt to the Economic Crisis?
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