Archive for Search Engine Optimization

Latest KGaps Website: Andrew Rosenbaum

Check out our latest website we built for Andrew Rosenbaum, a financial advisor in New York City. What do you think? One of the main purposes of the site was to help Andrew get a top search engine ranking for his name. We advised him on a number of different ways to do this, but [...]

SEO Snake Oil Salesmen, & How to Avoid Them

Every industry has its low-lifes, but the Search Engine Optimization industry is particularly saturated with deceivers. My blood boils when I find despicable schemers taking advantage of naive individuals and businesses. I’m going to tell you a story about my dad to illustrate this point. Stick with me, because the story highlights some critical aspects of [...]

The Most Direct Path to a Top Search Engine Ranking

Search engine optimization (SEO) is a highly technical and competitive industry. Companies can easily spend thousands of dollars in pursuit of a front page, organic search listing based on specific keywords. Getting a front page search engine listing is like climbing specific mountains and planting your flag on top of them. Some mountains are higher [...]

The 10 Commandments of Search Engine Optimization

In the beginning there was the Internet. And the geeks looked down on the Internet and saw that users sought relevant information. And the geeks said, “Let there be search engines.” And there were search engines. And the search engines had complicated formulas to determine which websites they would favor when particular key words and [...]

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Too Much Information Can Be a Good Thing

April 5, 2011
by: Bryan HydeAdvertising, Better business, Blogging, Content Marketing, Inbound Marketing, Internet Marketing, Marketing, Marketing Strategies, New Media, News, Search Engine Optimization, Social Media, Technology Tools

Congratulations On Your New Job Title!

April 4, 2011
by: Bryan HydeAdvertising, Better business, Content Marketing, Copywriting, Hub Mentality, Inbound Marketing, Marketing Strategies, Search Engine Optimization, Writing

Your Customers Need a Commitment

March 31, 2011
by: Bryan HydeAdvertising, Better business, Better Websites, Branding, Hub Mentality, Marketing, Marketing Strategies, MESS Method

It’s All About Asking the Right Questions

March 30, 2011
by: Bryan HydeBetter business, Marketing, Marketing Strategies, Persuasion Architecture, Website Conversion

Will They Still Recognize You?

March 29, 2011
by: Bryan HydeAdvertising, Branding, Economics, Marketing, Marketing Strategies, Social Media

Adapting to The New Social Selling Environment

March 28, 2011
by: Bryan HydeAdvertising, Better business, Community Engagement, Hub Mentality, Internet Marketing, Marketing Strategies, Social Media

Getting Your Message To Your Customers

March 25, 2011
by: Bryan HydeAdvertising, Content Marketing, Copywriting, Hub Mentality, Marketing, Writing

Setting Your Social Marketing Goals

March 24, 2011
by: Bryan HydeAdvertising, Blogging, Branding, Hub Mentality, Internet Marketing, Marketing, Marketing Strategies, Social Media, Social Networking, Website Analytics