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Archive for Writing
A Pleading Letter to You from Your Website
Dear Business Owner, Please forgive me if I sound ungrateful. I love my new look, I really do. I love to strut in front of your clients, my colors shimmering, my navigation sharp as an army regiment, my product store organized flawlessly. It’s just that… To be candid, I want to know when I can [...]
Improve Your Writing With These Essential Books
This is a follow-up post to my last post. Want to improve your writing and knock the socks off your readers? Then rush to Amazon as fast as your fingers can carry you and seize these books: Any one of these will endow you with unprecedented power from the writing gods. And reading all of [...]
Never Underestimate the Power of Words
Identify significant shifts in history and you’ll find word-warriors, slicing through status quo debris with sharp words, lighting the souls of men with fiery words, subduing anger with gentle words. Martin Luther’s 95 Theses incited the Protestant Reformation. Thomas Paine’s Common Sense united angry colonists. Harriet Beecher Stowe pierced through the vile darkness of slavery [...]
Are You Shouting At Your Audience Unintentionally ?
Is your blog and/or advertising campaign a bullhorn, or a living room? Publishing platforms, such as blogs, give you a bullhorn. Here’s the problem with that — no one likes to be shouted at. The police use bullhorns, as do obnoxious activists. People get shouted at by parents, teachers, bosses, and other authority figures. Pushy [...]
3 Simple Steps to Dramatically Improved Writing
Amateurs write for the sake of writing. While this may create copious amounts of inconsequential content or provide them personal pleasure, it does nothing to increase business prospects, improve the world, or move their audience to take action. So what is the goal of great writing, and how can it change your presentations? Professional writers [...]
How To Become the Center of Attention
When it comes to marketing, publishing, websites, public speaking, writing and all forms of content creation and distribution, there’s one principle that supersedes anything else you’ve ever heard on the subject. Learning and applying this principle will make a bigger difference in your style and impact than anything else. I’ll give you a hint: Why [...]
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