Free Downloads
Scroll down the page to view and download all our bonus e-books.
You’ll also find a number of downloads from marketers that we respect and whose messages coincide with ours (with their permission, of course).
The Hub Mentality: Shifting From Business Transactions to Community Interactions
Encompassing ten key elements, Hub Mentality™ is the shift your business needs to survive in the Information Age.
Our free e-book describes Hub Mentality™ in detail, highlights key case studies, and gives you practical advice to make your business grow.
How To Download the E-Book
Download the e-book by following these four simple steps:
- Input your name and email address in the form below. Your personal information will never be shared.
- Next, you’ll receive a confirmation email from info[at]kgaps[dot]com.
- Click on the link within the email to confirm your request. This ensures that we never send spam.
- After clicking on the confirmation email, you’ll receive an email giving you the download link. Click on that link and the document will download automatically.
Please let us know if you have difficulty. Now, input your information in the form below to download your e-book.
The Beginning Blogger’s Bible: How to Make Money, Make a Difference, & Make a Name Online by Stephen Palmer
Covering 7 chapters and providing 84 pages of valuable insights, The Beginning Blogger’s Bible is brimming with the knowledge you need to succeed online.
You’ll learn the following and much more:
- How to make money blogging
- Which blogging platform is right for you
- How much blogging costs
- How to market your blog
- How to improve your writing to engage readers
- How blogging helps with search engine optimization
Click This Link To Download The E-Book Automatically
Trust Economies by Chris Brogan & Julien Smith
“…in the trust economy communities are king, and ROI stands for Return on Influence.”
In this ChangeThis manifesto, marketing mavens Brogan and Smith echo themes in Hub Mentality.
Specifically, you’ll learn the following:
- Why people are more skeptical than ever.
- Why trust is your most valuable commodity.
- Why relationships are more valuable than sales.
- How to interact online to build trust and relationships.
Click Here to Download the E-Book Automatically
The New Rules of Viral Marketing: How Word-of-Mouse Spreads Your Ideas for Free by David Meerman Scott
For decades, the only way to spread our ideas was to buy expensive advertising or beg the media to write (or broadcast) about our products and services. But now our organizations have a tremendous opportunity to publish great content online — content that people want to consume and that they are eager to share with their friends, family, and colleagues.
Word-of-mouse is the single most empowering tool available to marketers today. I wrote this e-book so you can take advantage of the power of viral marketing too. In it, I share ideas that will help you create your own viral marketing strategies and campaigns. These are the “new rules” I’ve used to create marketing programs that have sold more than a billion dollars’ worth of products and services worldwide.
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Lose Control of Your Marketing: Why Marketing ROI Measures Lead to Failure by David Meerman Scott
“If you’re obsessed with ROI measurements that worked in an offline world, then you’re just making an excuse. If you worry about losing control of your message, then you’re making an excuse.”
“For decades, companies have offered Web content as lead bait. But the goal should be to get the word out about your organization, not to misuse the Internet for the sake of an outdated technique.”
“For your ideas to spread and rise to the status of a World Wide Rave, you must give up control. Make your information on the Web totally free for people to access, with absolutely no virtual strings attached.”
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The New Rules of PR: How To Create a Press Release Strategy for Reaching Buyers Directly by David Meerman Scott
Scott’s provides communications and marketing professionals with tactics and techniques to take advantage of the new media landscape. Highlights include:
- Optimizing your news release to achieve primary placement in search engines and news portals (SEO)
- Using online news distribution services to reach thousands of Web sites and blogs throughout the Web, and connect directly to your key audiences
- Leveraging interactive features including TrackBacks and tagging to encourage circulation in the social media space
- Developing content to attract key audiences and drive Web site traffic
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279 Days to Overnight Success: An Unconventional Journey to Full-Time Writing by Chris Guillebeau
“This is the story of how I created a new career in social media for myself in less than one year. More importantly, the personal story is a case study other writers and artists can use to build a community and create a full-time income in approximately the same amount of time — by doing
exactly what they like to do…
“In case you’re in a big hurry, here’s the abridged version of what I have to say:
- If you want to, you can create your own full-time career in social media (or otherwise greatly expand your influence)
- It takes more than 30 days or 12 steps to do this, but you can probably do it in one or two years
- Unless you can regularly generate enormous levels of traffic, forget about advertising
- Instead, ask your followers what they want and find a way to give it to them”
Click This Link to Download the E-Book Automatically
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Free Downloads
Download Hub Mentality now to learn the right way to market in the Information Age.
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Covering 7 chapters and providing 84 pages of valuable insights, The Beginning Blogger’s Bible is brimming with the knowledge you need to succeed online.
Simply click the image and the e-book is yours.
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